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Small Business Marketing

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Don't Make These 5 Small Business Mistakes in 2019

Here's a quick guide to pitfalls and ways to make the new year a success.

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Putting It On Paper: How A Good Domain Choice Can Unify Print and Online Campaigns

Print is not dead, but the trick is to combine digital and print harmoniously so that each channel feeds the other. And an astute domain choice is a key factor.

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7 Tips on How to Write Headlines for Emails That People Will Open

Email is still one of the most effective ways to reach your customers, delivering a potentially significant ROI.

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What Kind of Money Do I Need to Start an Online Business?

Starting a new business can cost you, but there are also ways to get going without breaking the bank.

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How to Set Up Your Business Website for Maximum SEO Benefit

SEO can be quite a rabbit hole. The good news is that all you need is a little know-how and the will to see your optimization efforts through, and Google will reward you down the road.

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Here's All You Really Need Before Launching Your Online Business

Getting your new business started requires much less than you might imagine. Find out what it takes now.

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How to Deal if Your Dream Domain is Taken

The name of your business is almost always someone's first impression of it. You want one you love—and a domain name to match, but what if it's already taken?

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Common Mistakes People Make When Starting Their Business

Avoid potential pitfalls many new entrepreneurs fall into and increase your own chances of success by learning from the mistakes others have made.

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How TLDs Can Enhance Your Branding—Online and Offline

Newer TLDs were designed around communication and creativity, not computing. Here's how brands can turn the dot and everything after into branding customers will remember...

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Creating a Services Page that Makes People Want to Work With You ASAP

Your services page on your website serves as a dynamic brochure focused on achieving three goals at once: explaining your offerings, establishing trust, and encouraging action.

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